If you want to eat Uwajima-style sea bream rice, head to Isshin.

Ehime is known for its Taimeshi (sea bream rice), but in Matsuyama style, the rice is cooked with grilled sea bream. In Uwajima style, the rice is soaked in soy sauce dashi broth from sashimi. I love the Uwajima style! The sea bream miso soup is made with barley miso, and it is full of sweetness and has a very gentle taste! Address: 1-3-2 Marunouchi, Uwajima City, Ehime Prefecture, 798-0060 Atmosphere/Facilities: The interior of the restaurant has been renovated and is very clean, with a counter and sunken kotatsu-style tables. Recommendation: Sea bream rice is the best! Average price: Lunch about 1500 yen Budget per person: 1500 yen Rating: ★★★★☆