Edinburgh｜The latest W Hotel

On November 29, 2023, W®, a subsidiary of Marriott International, will open in Edinburgh, UK. This will be the second W® hotel in the UK. |Location| The hotel is located in the St. James area at the eastern end of Edinburgh city center, surrounded by shopping malls and historical sites. The building is called The Ribbon and was built by Allan Murray. The facade is designed in the shape of a spiral ribbon, which is said to be a tribute to the once prosperous printing industry in local history. Many people believe that this is a symbol of the city embracing the future, and many British netizens were not very polite and named the building the Poop Building. |Design| Although the hotel was signed in the Starwood era, the interior style clearly belongs to the new generation W® system created by Marriott Group. Following the W Hotel in London, the London design firm Jestico + Whiles once again worked hard to create a "love house" for the UK. The interiors are vibrant and contemporary, yet inspired by Scotland’s rich history. The highlight space is undoubtedly the SUSHISAMBA restaurant. Both the bar and the lounge area are full of the spirit of W® and the vibe of South America. |Guest Rooms| The hotel has 244 stylish guest rooms (starting from 25 square meters), including 45 suites (starting from 41 square meters, with a suite rate of an astonishing 18%), including 10 room types. The iconic mini bar and semi-open toilet design are relatively novel; some rooms have a view of the castle, and the superior suites have a panoramic view of the Edinburgh skyline. The guest room living room is dominated by rock gray and white of urban interface, dotted with dark red, mineral blue and orange soft furnishings, countertops and wall decorations, which are very eye-catching. |Dining| A world-renowned Japanese, Brazilian and Mexican fusion restaurant SUSHISAMBA will take over the rooftop restaurant, using local Scottish ingredients to cook signature dishes such as tempura and sushi, Brazilian barbecue and seafood stew, Peruvian skewers and ceviche; W Lounge is an all-day restaurant with a 360-degree view of Edinburgh city, and offers a gourmet food and cocktail menu in the evening; Joao’s Place is a speakeasy-style bar, offering special cocktails inspired by Brazil to the sound of melodious vinyl records. | Facilities | The hotel is equipped with an open-air rooftop terrace, Away Spa with 4 treatment rooms, a 24-hour gym, and 283 square meters of meeting and event space. However, the hotel does not have the classic Wet Deck®.