ICONA Diamond Beach
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1 night
1 room, 2 adults, 0 children
All properties in Lower Township

ICONA Diamond Beach

9701 Atlantic Ave, Lower Township, New Jersey, 08260, United States
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hotel overview picture
Highlights
Lots to do
Delicious breakfast
Free parking
Amenities
Outdoor swimming pool
Private beach area
Beach volleyball
Massage room
Gym
Private parkingFree
24-hour front desk
Bar
All amenities
Property Description
With a stay at ICONA Diamond Beach in Wildwood Crest (Diamond Beach), you'll be within a 5-minute drive of Wildwood Boardwalk and Wildwoods Convention Center. This beach hotel is 4.4 mi (7.1 km) from Wildwood Beach and 19.5 mi (31.3 km) from Cape May Beach.
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9.2/10
Great
Cleanliness9.2
Amenities9.2
Location9.2
Service9.2
All 100 reviews
Surroundings
Landmarks: Seapointe Village Security
(<100m)
Landmarks: Seapointe III Condo Associates
(140m)
Landmarks: Diamond Beach
(200m)
Landmarks: Diamond Beach Park
(250m)
Landmarks: Cape May National Wildlife Refuge TMU
(1.0 km)
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Overview

Rooms

Guest Reviews

Services & Amenities

Policies

Classic Double Suite
7

Classic Double Suite

Bedroom 1:1 Double bed and 1 Sofa bed and 1 Queen bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
TV
Room Details
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Premium Double Suite
8

Premium Double Suite

Bedroom 1:1 Double bed and 1 Sofa bed and 1 Queen bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
Ocean view
Room Details
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Premium Poolside Double Suite
9

Premium Poolside Double Suite

Bedroom 1:1 Double bed and 1 Queen bed and 1 Sofa bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
Ocean view
Room Details
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Signatures Double Suite
7

Signatures Double Suite

Bedroom 1:1 Double bed and 1 Sofa bed and 1 Queen bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
TV
Room Details
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Classic King Suite
10

Classic King Suite

Bedroom 1:1 King bed and 1 Sofa bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
Towels
Room Details
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Signature King Suite
10

Signature King Suite

Bedroom 1:1 King bed and 1 Sofa bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
Ocean view
Room Details
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Premium King Suite
11

Premium King Suite

Bedroom 1:1 King bed and 1 Sofa bed
Free Wi-Fi
Non-smoking
Air conditioning
Private bathroom
Refrigerator
Ocean view
Room Details
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Guest Reviews

9.2/10
Great
100 reviews
Verified Reviews
  • Cleanliness9.2
  • Amenities9.2
  • Location9.2
  • Service9.2
Average for similar properties in Lower Township
Most Mentioned
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 26, 2025
Probably one of the nicest hotels we’ve ever stayed at. Service, decor, cleanliness, and location, all great. The only negatives, and I’m digging deep here and being nit-picky. Maybe a couple more hooks in the lavatory opposite the sink for towels or bathing suits. And a sink faucet that doesn’t come so far out into the sink that when you bend over and brush your teeth, your nose is practically touching the faucet. There is a pretty good gap between the door and the door frame which lets in light and sound. Although it was relatively quiet during our whole stay, I wouldn’t want to be the person that had to sleep in the living room. They treated us for our 50th wedding anniversary trip. I think we got the best room in the hotel so we had the best view. (But yes, I did pay for a "top" floor experience). Has a TV in the living area and a TV in the bedroom. Has a mini fridge. Has a microwave. Has a dishwasher. Cooktop. A Keurig. Has a TV in the living area and a TV in the bedroom. I love the way the toilet flushes and swirls the water as it goes down. The shower was quite large and had a couple shelves for your accoutrements and a lower shelf—I guess to put your feet on, we weren’t sure if it was weight-bearing so we didn’t sit on it. And two different shower heads to choose from. Not the greatest pressure, but with several spray patterns to choose from, it was very sufficient. Enough outlets to power your devices. Ironing board. Iron. This is just a beautiful place. I think housekeeping might be on duty nearly 24 hours. It seemed there’s always people out and about cleaning, and maintenance staff working. we asked for a checkout extension, and they gave it to us. This may not be as easy to get in the on season as it was in the off-season. Very nice pool and beach side access. Sanitizer stations at every elevator I believe they have an AI text number. I only used it twice, and one time it never got back with me. It responded and said the front desk would respond when they had a moment. I guess they never had a moment. These complaints are really minor, and nit-picky stuff. This is really a 4 Star beautiful place to stay. Housekeeping was tops, and service was great. Super views if you get a high floor. Would we stay again? Definitely, if off season. This hotel is not cheap during the full swing seasonal period. My biggest complaint is the cancellation timing requirement. I guess we don’t stay at Resort-like places often because we’ve never seen 14-day cancellation requirements. We thought three days was extreme. Because we were traveling on a very flexible vacation schedule, I couldn’t risk booking the room until we were very sure about our departure from our previous stop. Doing it this way saved any risk of forfeiture of funds, but also risked having a room available to book. We were on a 3-week, 4000 mile road trip.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 27, 2025
The Icona is a gem on Wildwood beach. Our pristine suite gave us a spectacular view of the sunrise over the shoreline. While the suite was thoughtfully appointed with everything we needed to prepare meals in-room, we elected to have dinner, drinks, and breakfast at Coastal Blue downstairs. Before dinner, however, we walked out to the Star Bar beachside and enjoyed the fantastic signature libations and live music while we waited for the rest of our party to arrive. Neither disappointed. Highly recommend the Oasis of Peace for a lovely tropical pre-dinner cocktail! We moved on to Coastal Blue’s patio for dinner and the meal was incomparable. We asked Executive Chef John McCulley to curate the menu for us and he and his staff did a phenomenal job! We had already heard about how great his signature crab cakes were and they certainly lived up to their reputation. The lobster roll, sumptuous summer salads, mouth watering steaks, and decadent desserts - definitely try the creme brûlée cheesecake - left us all feeling like we needed to be rolled out at the end of the night. Inclement weather kept us at the indoor bar for after dinner drinks and the bar staff showcased their skills with some top notch martinis. All of the staff at the Icona wowed with their exceptional friendliness, professionalism, and customer service. They really make you feel like this is your home away from home. We only stayed one night this trip, but we will definitely be back for a longer trip next time! This is now our go to spot for the Jersey Shore.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 25, 2025
From booking with Emily who we unfortunately missed meeting in person, to the house keeping staff, the restaurant and bar staff, the beach staff, Walt and Tim the shuttle van drivers, to the front desk with Johnathan, Erika, and Sue at checkout were excellent and courteous. This will certainly give us a reason to come back next year.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 23, 2025
I just wanted to say Thank You! Your team made sure my wife and I had a wonderfull week and exceptional service. I had an issue with a booking extension and both Susan and I believe it was Brandon / James (ask Susan)...sorry was a month ago... did everything they could to make it work...and they did. From the front desk, to cleaning staff who never said no to tidying up our rook daily, to Ross at the Star Bar with his great attitude ans recommendations.. everyone was positive and understands customer service. I have been a business owner for over 20 years and customer service can make or break a business. You have our loyalty. This was our 3rd summer and we will see you next year for our 4th! Only thing that was a miss was the Star Bar food. Whomever is in charge of portions and QC needs to understand this business better/retrain. If you have the gaul to charge me $18 for buffalo wings... and they you have the balls to put (5) Restaurant Depot small lonley wings in a box to servce your beach bar....what are you thinking? If you're charging 400-800 p/n, do you think i want to be shorted on food? No... I want you to charge me, but feed me. Being cheap on portions is one way to lose customers for sure. Thanks again for everything... The kitchen manager owes me (3) buffalo wings! ;) Cheers! Martin S. Weathers 201.250.9301
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 19, 2025
We got married at the Icona Phil and Bree and their team were amazing😊 they were with us every step of the way ! The Food / Venue was Great 👍 Thank You so much for making our wedding day so special! What a wonderful day 👰🏼🤵‍♂️ We had a blast 💥 Jim & Tina Petrovia
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 18, 2025
My husband and I had a wonderful stay at the Icona Diamond Beach. Our room was spacious and clean. The staff were very personable.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 16, 2025
We took our 7 month old on his first vacation and the icona exceeded our expectations. The staff was wonderful and accommodating to our large group with two very small babies. All of our waitresses at the restaurant, beach bar and pool were fantastic and personable. Elma was especially wonderful at our first family dinner! We can’t wait to come back.
V‍o‍y‍a‍g‍e‍0‍9‍9‍0‍0‍9‍8‍9‍4‍9‍8
July 15, 2025
My wife and I have just returned from a 7-day stay at the Icona. We had a wonderful vacation. The staff was warm and accommodating. The rooms were spacious and immaculate. The outdoor pool was very nice, and food and beverage service were available. There was also a bartender set up on the beach so you could grab a cocktail while you lay in the sun. Overall, a fantastic place to stay
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
July 15, 2025
Unfortunately, our stay at Icona in Wildwood Crest was far from what we expected, especially at the steep price of $690 for one night. The staff was less than accommodating overall, and we felt like everything was a hassle rather than a hospitality experience. One particularly off-putting moment was when the beach chair attendant hinted that he could “maybe get us a table” if we tipped him enough. That kind of vibe really set the tone. There’s no room service, and the food we did try was just mediocre at best — definitely not what you’d expect from a resort charging nearly $700 a night. The rooms themselves were average, nothing special or luxurious, and there were no added perks or amenities that stood out. To top it off, checkout is at 10 AM (which already feels rushed), and when we asked for a late checkout, the latest they offered was 11 AM — not much of a “resort” feel when you’re being hurried out so early. All in all, this stay was highly disappointing and absolutely not worth the cost. There are much better options in the area with friendlier staff and more value for your money.

Services & Amenities

Outdoor swimming pool
Private beach area
Gym
Bar
Restaurant
Conference room
Restaurant
Restaurant
No additional info available
More Amenities
Internet
Outdoor swimming pool
Parking
Private (exclusively for guests) is available On-site parking. Reservation not needed.
Transportation
Front Desk Services
Languages Spoken
Food & Drink
Health & Wellness
Activities
Public Areas
Cleaning Services
Facilities for Children
Business Services
Accessibility
Safety & Security

Property Policies

Check-in and Check-out Times
Check-in: After 15:00
Check-out: Before 10:00

Front desk hours: 24/7

If you will arrive outside of check-in hours, contact the property in advance

Child Policies
Children of all ages are welcome at this property.
Additional fees may be charged for children using existing beds. Add the number of children to get a more accurate price.

Cribs and Extra Beds
For all room types, extra beds cannot be added. Crib policies vary according to room type. Please refer to the relevant room type policy.

Breakfast
StyleA la carte
AgeFee
Adult
Contact property
Additional breakfast fees are not included in the total and need to be paid at the property.

Pets
Pets are not allowed

Age Requirements
The main guest checking in must be at least 21 years old

Paying at the Hotel

Property Description

  • Number of Rooms: 77
With a stay at ICONA Diamond Beach in Wildwood Crest (Diamond Beach), you'll be within a 5-minute drive of Wildwood Boardwalk and Wildwoods Convention Center. This beach hotel is 4.4 mi (7.1 km) from Wildwood Beach and 19.5 mi (31.3 km) from Cape May Beach.

Head down to the water and enjoy a day at the private beach, or take advantage of other recreational amenities including a 24-hour fitness center and a seasonal outdoor pool. Additional amenities at this hotel include gift shops/newsstands, wedding services, and tour/ticket assistance.

Enjoy seafood at Coastal Blue, a beachfront restaurant where you can enjoy drinks at the bar/lounge, take in the pool view, and even dine alfresco. Relax with your favorite drink at the beach bar or the poolside bar. Cooked-to-order breakfasts are available daily from 8:00 AM to 11:00 AM for a fee.

Featured amenities include complimentary newspapers in the lobby, a 24-hour front desk, and luggage storage. Planning an event in Wildwood Crest? This hotel has 1800 square feet (167 square meters) of space consisting of conference space and 2 meeting rooms. Free self parking is available onsite.

Make yourself at home in one of the 108 individually decorated guestrooms, featuring kitchenettes with refrigerators and stovetops. 39-inch flat-screen televisions are provided, with satellite programming available. Conveniences include safes and separate sitting areas, and housekeeping is provided daily.

Frequently Asked Questions

What is the cancellation policy for ICONA Diamond Beach?

The cancellation policy for ICONA Diamond Beach varies depending on the type of room and booking conditions.

What are the check-in and check-out times at ICONA Diamond Beach?

Standard check-in time at ICONA Diamond Beach is 15:00 and check-out time is 10:00.

What amenities and services are available at ICONA Diamond Beach ?

ICONA Diamond Beach offer top amenities and services include Shuttle service.

Can I bring my pet inside the ICONA Diamond Beach?

As much as we love pets, unfortunately, we are unable to accommodate them in ICONA Diamond Beach.

About This Property

Average Price FromPHP17757
Hotel Star Rating4