Homeinn · neo (Karamay Youyi Road)

What is Home Inn NEO? This product was launched in 2017 and is the 3.0 version of Home Inn. It uses a fresh and elegant modern design to interpret the classic brand. Just like the rings of a tree, going round and round in an endless cycle, each stage of growth is a ring, recording a story. The brand is the same, constantly exploring and moving forward in the trajectory of time. The design inspiration of this Home Inn precisely comes from this. Designers extend the spiritual symbol of "rings" to every detail in the hotel, making it possess the memory factors of the Home Inn brand while being rich in a sense of form. The overall color tone of the hotel adopts a low-saturation neutral color system, which shows taste and gives people a warm and elegant visual experience at the same time. It is complemented by warm burgundy and a touch of fresh light blue, coordinating and balancing the "vitality" and "stability" within the space. At the same time, using the design technique of plane composition and matching with pure geometric elements, designers evolve the "ring" symbol, which implies the continuous progress of the brand, into various icons and unique paintings, scattering them in different areas of the hotel, creating an unforgettable memory for guests.